Athens Hotel Guide

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 Athens  is a  city  which arguably has one of the richest histories in the world. It was the home and center of the world empire of Greece, and is still the capital of the country today. If you are looking for a lively  city  rich in culture and history, there are few places better to visit than  Athens .

 Athens  is a  city  riddled with mythology. The city is very ancient, and was the center of learning and Greek culture. Many of the concepts and ideas formulated in ancient Greece are what we today call “western civilization.” Today the city is home to nearly three and a half million people.

 Athens  is named after Athena, the goddess of wisdom, and the best time to visit is during the late summer or fall. Winter is also a good time to visit, as there will be few tourists and the weather will be good with the exception of a bit of rain.

 Athens  is a  city  full of parks, gardens, and cafes. While the hustle of the  city  might remind you of New York, you will find that  Athens  has a charm of its own. There are many landmarks for tourists to see, and you don’t have to travel far to see all of them.

The first place you may want to visit is the Acropolis, the ancient part of  Athens  field with beautiful temples. You will be able to fully appreciate ancient Greek architecture after viewing the Acropolis with your own eyes.

The Agora market is another area of  Athens  you will need to visit. In antiquity this was the center of the commercial and political activity in the city. This was once the place where Socrates gave his speeches, and is also the place where St. Paul searched for potential adherents to Christianity.

When it comes to dining, Athenians love to eat out. You will find a lot of fresh produce while touring the city, and there are plenty of places to eat traditional Greek cuisine. You will want to try the country salad and eggplant mixed with mince meat.

 Athens  is no longer the cheap  city  it used to be. Frugal backpackers can expect to spend 40 euros per day by hiking and staying in hostels. Having your own room and eating at hotels will cost you about 80 euros a day, and if you really want to enjoy yourself you can expect to spend up to 120 euros daily. No matter what budget you’re on, traveling to  Athens  is the trip of a lifetime.

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I Watch TV on My PC For All the Best Movies

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I am so happy I just discovered I can watch TV on my PC. Before television on my computer I was paying over $75 a month for cable. Canceling your cable service is a very pleasurable experience. The customer service representatives there sometimes say that getting tv on your PC isn’t possible. One only has to try the service for a minute to know this isn’t true.

There are several options out there. To get tv on your pc used to require additional equipment. This is no longer the case. If you have a PC and are online, then you are ready to go. All you need is a simply downloaded program. Some companies attempt to charge a monthly license fee for this software in an attempt to mimic the cable companies.

A few allow you to break the monthly payment cycle forever. Charging a one time fee only, you are perpetually able to receive satellite tv channels with no ongoing cost. Many think it sounds to good to be true. I admit I was one of them. However, seeing is believing. Not only does it work, but you would be astounded at the selection of programming.

Some programs offer up to 3000 channels. Yes, three thousand. That puts my old cable line up to shame. It is possible to receive channels from all over the globe. Watching live coverage from Rio one minute then Iraq the next is wild. It is as if a window has opened up to the world. Whether it be news, sports or movies the best of all countries becomes available right on your PC.

Friends who are rabid soccer fans are rushing to get this service now. Whatever the sport, many fans can not access their favorite games and team on regular cable television. Satellite TV on your computer allows for an incredible choice between events from all over the world. Never again will you utter that there is nothing good on to watch.

As I mentioned, the best part is that there is nothing left to pay after purchasing the initial software. Never. No ongoing monthly bills like all normal cable and satellite services entail. I read this software used to cost several hundred dollars. Some companies would charge comparable amounts to cable bills for its use each month. However, recently that has changed.

My timing was perfect because the most cutting edge package has now hit the market, and I can’t believe what a bargain it was. After confirming with the seller that it was 100% legal, the plunge was made. Download was as simple as downloading and installing any other software program.

Within minutes, I was able to watch TV on my PC. The best part is that home computers are now easily connected to televisions. Viewed this way, the amazing high def picture is fully experienced along with all sound effects. Nothing is missing except the bill. Added were several thousand channels. I wonder why anyone has cable anymore.

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Things to Do in Athens

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There is an abundance of places to go and things to do in the  city  of  Athens , Greece. You should have no trouble filling your time in  Athens  with wonderful memories and beautiful snapshots. Here are some places to get you started:

Make sure that you see the Acropolis and the Parthenon. This is known as one of the many wonders of the ancient world. Not only is this a great place to spend your time, but also your money. There is a ticket you can purchase that allows you to see the other major archaeological sites as well.

Traveling overseas is an expensive thing to do, even if you budget wisely, but that doesn’t mean that you need to limit the sightseeing that you do to bare minimum.

In an ideal world you will make time to visit the Theater of Herod Atticus, Theater of Dionysious, and the Ancient Agoraare during your vacation in  Athens  since each of these places will have its own merits that you will want to uncover.

Make sure that you set aside ample time to explore these areas so that you do not feel too rushed.

The National Archeological Museum in  Athens  is only a short walk from Syntagma. It will likely take you a half hour to an hour to comfortably complete the walk. It may seem like a long walk, but when you get there you will find that it was more than worth your effort to get there.

There is no better museum on the planet to see a collection of ancient Greek sculpture. Jewelery, pottery, and items found in a shipwreck off the island of Antikithera are also on exhibit at the National Archeological Museum.

Even if you are not a history buff or the slightest bit interested in history, you will have a difficult time not finding just about everything in the National Archeological Museum fascinating.

For those of you that already can’t get enough of history, you will probably want to camp out here and never leave. There is such a vast array of exhibits at the National Archeological Museum that you can’t help but get carried away and want to spend all day there.

Regardless of how you feel about shopping, no trip to  Athens  is complete without a trip to the Angora-Athens Market. Completely regardless of your tastes and preferences of fish, meat, and vegetables you will find that the most likely place around is the Central market on Athinas Street.

Make a stop at the market whenever it fits into your day. Early in the morning trucks unload and you can join most of the Athenian shoppers around midday.

During this time you will get to feel like you are a native to  Athens . Make sure that you ask the locals about their favorite foods at this market. They shop here all the time and can point you in the direction of some foods and finds that you would not have an opportunity to try any other time.

Even if it is something that you are not entirely comfortable with, try to give new foods that you find at this market a try if you want to have a real Greek experience during your stay in  Athens .

If you are able to, you may seriously wish to consider taking some time to climb Mount Lycabettus. If you choose to put in the effort a breathtaking view and outstanding cafe will await you. If you are not able to make the trek but do want to see the top of the mountain you can take a train close to the top of the mountain. Many visitors say that walking down the mountain is a lot of fun, even if the climb up the mountain was difficult.

You will likely walk through a neighborhood or two on your way down the mountain. Each of these tiny neighborhoods have their own townspeople with aspects of their Greek culture that is unique to their neighborhood.

If you have been fascinated by Greek ways up until this point in your trip you may want to consider trying to spend some extra time on your stroll down the wonderful Mount Lycabettus.

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Media-Ocrity: Why Impartiality Is Not Their Concern

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The late Terence McKenna, the American ethnobotanist and mystic, once exclaimed, “We have to create culture, don’t watch TV, don’t read magazines, don’t even listen to NPR. Create your own roadshow. The nexus of space and time where you are now is the most immediate sector of your universe, and if you’re worrying about Michael Jackson or Bill Clinton or somebody else, then you are dis-empowered, you’re giving it all away to icons, icons which are maintained by an electronic media so that you want to dress like X or have lips like Y. This is shit-brained, this kind of thinking. That is all cultural diversion, and what is real is you and your friends and your associations, your highs, your orgasms, your hopes, your plans, your fears. And we are told ‘no’, we’re unimportant, we’re peripheral. ‘Get a degree, get a job, get a this, get a that.’ And then you’re a player, you don’t want to even play in that game. You want to reclaim your mind and get it out of the hands of the cultural engineers who want to turn you into a half-baked moron consuming all this trash that’s being manufactured out of the bones of a dying world.”

Indeed, the media has been responsible for propagating the widespread misinformation we see today. This insidious plot of social engineering, whether we acknowledge this or not, can be found in tailored TV, radio and newspapers, that are filled with celebrity tittle-tattle and government propaganda, (ISIS, Syria, et al.), essentially giving their recommendations on what to wear, who you should aspire to be, and what to believe. Most of it bile with endless fear-mongering and lacking any semblance of truth.

Impartiality is not their concern, and control and obedience is, and remains their sole aim as they continue to churn out half-truths and innuendos that line a popular political narrative that stick like barnacles on a whale, to nudge and cajole a susceptible viewing public to align with one commonly held point of view.

Most people are aware of this of course, however, as social conditioning is part of the fabric of our media culture this can go unnoticed, and is transferred as if by osmosis, and we are affected regardless, unless are concerted effort is made on our part not to react in the negative. The general populace can seem so burdened by the very act of daily living, they can feel almost powerless to mount a rebellion. However, a sea of change is afoot and those among the elite know this, and the movement is now gathering pace.

What we can do now is to resist this element of mind control by refusing to listen and to explore other sources of information to keep up to date and well-informed. Turning off the TV and radio in the first instance, and in so doing taking some of our power back. Effectively shutting the hatch on the rising tide of excrement that you may hear lapping against the shutter door, but just enough to prevent it seeping through. Expunged of government and media brainwashing tactics, we will hopefully develop a clearer mind and become instinctively aware of the many injustices around the world, and by refusing to accept the status quo, potentially enable everyone to live more empowered and fulfilling lives and finally usher in the long-awaited collapse of the controlling elite.

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Athens International Airport: Traveler’s Information

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The Story

Tuesday March 27, 2001 was a special day for the  city  of  Athens . After six decades the capital of Greece acquired a new International Airport. Relocated from Elliniko areato Spata with modern facilities and a new name the new airport established the new era for the Greek aviation sector. The construction of the new airport has been launched in July 1996 and it was brought to completion just five months before project’s deadline, in September 2000.

On March 28, the first plane landed. It was the Olympic Air flight from Montreal, Canada.

One day later, the 1572 flight of KLM to Amsterdam was the inauguration departure flight from the brand new El. Venizelos International Airport. It’s been more than ten years after those opening flights and the  Athens  International Airport El. Venizelos continues to receive millions of visitors to Greece each year.

The name

 Athens  International Airport was named after the Prime Minister of Greece, Eleftherios Venizelos (1864-1936), considered one of the greatest prime ministers of modern and contemporary history of Greece, who was also a Minister of Aviation.

The location

The  Athens  International Airport is located near the town of Spata, 34 km from the  city   center  of  Athens  and 25 km from the northern suburb of Kifissia (GPS Data 37.93,23.945).

Some intriguing numbers

Αround 15 million passengers arrive and depart from  Athens  International Airport every year and approximately 17 thousand flights are annually served.

Connection to the city and the suburbs

The connection with the  city  of  Athens  and the suburbs is frequent and satisfying. There are several public transportation options apart from taxi service, which prices start from 35 euro for the city centre. You can use the Metro line 3 (Agia Marina – Airport ) and the Suburban Railway.

Buses depart from the Syntagma Square (bus line: X95), Piraeus (bus line: X96), Metro Station Elliniko (bus line: X97), the Central Bus Station of Kifissos (bus line: X93) and the suburb of Kifissia ( bus line: X92). The average duration time of a journey from/ to  Athens  airport lasts (is) 45-50 minutes. The price for the Metro and Suburban Railway is eight (8) euro and the bus fare is five (5) euro.

Facilities (in, out and around)

The International Airport of  Athens  has won many awards and distinctions throughout its operation. With the arrival and departure areas you will find restaurants, cafes, shops, beauty services, travel agencies, a post office, car rental agencies, tour organization, ATM, luggage locks and everything you need to make the wait for your flight pleasant and the expectations of your beloved enjoyable.

In a close distance from the airport you will find a large chain stores with furniture, electrical equipment and outlets. Also, just a few kilometers the McArthur Glen mall is situated. This is an entire village with shops, cafes, restaurants and playgrounds. The Attica Zoological Park, with animals from all around the world, is at close distance.

Where to stay in  Athens 

Enjoying the  Athens  International Airport facilities? Wondering where to stay? The suburb of Kifissia in the northern part of  Athens  is known for the beautiful mansions and villas, the excellent climate and the fashionable shops. Fancy restaurants, stylish cafes and bars, considered among the best in  Athens  are all over the place of Kifissia area. Plus, the roads in Kifissia are never too crowded for a pleasant walk.

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Fanning the Flames of “Media Created” Anxiety – A Break From Unnecessary Drama

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Tips for gaining control of your life…

The news media is more than a source for information and current events. It has become a “roller coaster ride” of drama and self-aggrandizement. We consumers of these presentations are swept up and our visceral anxiety responses are fanned into a frenzy. But why are swept up in this media blitz of emotion?

Since the dawning of the “Information Age” in the 1970’s, we have been steadily drawn into an escalating 24/7 need for worldwide news and the media has provided us with anxiety producing excitement from every corner of the world. Technology allows this instant communication and seems to encourage our “need to know” mentality. We “need to know” because we have a very primitive survival mechanism that stimulates our external focus on any threats, even perceived threats that may exist thousands of miles away, so our unconscious minds can protect us by preparing to fight or to flee from “danger.” When the Flight/Fight Response is triggered, our reactive, survival mechanisms take priority. We can react with “knee jerk” habitual patterns that are unique to our learned responses, but are born from the survival reaction. One major reaction that occurs for many people under threat is a reduced ability to creatively problem solve and communicate effectively. We react and often do not really think things through. When this occurs, mistakes can be made. Accidents can happen. People or projects can get hurt. Relationships can be harmed. Our world can suffer by becoming a victim to poor rational thought in cases of fear or media driven anxiety. It is an extra “heaping, helping” of annoying distractions that take us away from self-care, focus on priorities, and creative pursuits that promote productivity and well-being.

Just before 9/11/2001 our news media changed. Do you remember? About 3 months prior to the terrorist attacks on New York, Washington, DC, and Pennsylvania, the television news media upgraded their reporting to include, not just a “talking head” (reporter) giving us the “news” but also text messages flying by on the bottom of the screen, and often a graphic on the left of the “talking head.” Now we have to deal with 3 sources of information simultaneously. This multi-tasking creates added frenetic anxiety in coping with this increased input. Have humans evolved to keep pace with this new use of technology? When we are threatened, we have a response that NEEDS to know what is going on around us so that we can take action and survive any threat. We are often overwhelmed. We have learned to cope by becoming unconscious regarding this media craziness. The media fights to keep our attention. The media has evolved their approach to sensationalize their coverage, to yell at us even louder, with more graphic events that “demand” our attention. Even the weather news whips us with “STORM” coverage that makes weather events major news, even when it occurs hundreds of miles away!

To combat this media blitz on our senses we must do three things. First, we must become aware that we can become victims to sensationalism that may not necessarily be an immediate threat, and filter the news so that we can respond more appropriately. Secondly, as my friend Rodger Ruge suggests, we should consider a media “Fast,” where we reduce and limit the amount of media news that we subject ourselves to. For many of us, turning off the news, especially before bedtime, would be a very good option. The third necessary step is to practice self-care and strengthen our emotional foundations by eating better, avoiding caffeine, getting regular exercise, and practicing daily relaxation.

Awareness of the media frenzy can help protect us and our children from the “overwhelm.” Since the mid 1980’s, we have been deluged by new technologies that force us to react to news and information that is swirling around us. We have experienced: pagers, fax machines, cable TV with 500 channels, Cell phones, text messaging, e-mail, internet information, changes in media coverage of world “disasters,” “robo-calls” at dinner time, and huge expectations that we are plugged in 24/7 and can respond instantaneously even when we are driving our cars…. This is crazy making! Some people can handle this gracefully, in fact, some people can thrive in this environment. But most of us are just victims to our technology and can benefit from setting some limits on the ways that we use, and react to, our technologies… We need to evolve and to create survival strategies that meet our unique, individual requirements.

Please be smart and figure out how to “not become a VICTIM” to the media and our newest technologies!

When we see natural disasters on the TV, we think that we filter the visceral effects on our survival systems, but our unconscious often reacts to the possible threats that are perceive through our visual and auditory senses. When we witness “coverage” of war zones, murders, attacks, rapes, fires, or vehicular accidents, we may believe that this does not affect us at a “conscious level,” but we are still triggering the flight/fight response in some systems at an unconscious level. Have you ever noticed your heart race or your gut tighten when confronted by news or movies? Does your neck, jaw, or back react to accidents or disasters that you witness in person or on TV? Do thoughts of “media images” ever pop into your conscious mind as you try to sleep? We are bombarded by negative media attacks almost everyday.

Do media pundits ever whip you up with their “news coverage” or editorials so that anger or fear seem to rise to the surface of you or your loved ones? This can be emotionally and physically hard on our systems…. Be aware and do not get caught up in the media circus, if at all possible.

Final note. Many people are studying and applying the principles of the “Law of Attraction” believing that goal setting and positive attitudes toward achieving these goals is essential to success. World class competitive athletes have been using these “Sports Psychology” techniques in their training regimen for decades to achieve advantages in mental preparation in their events. When we get caught in the sensationalized, negative reporting by the various media we are sapped of our positive thoughts and energy. We lose our focus on attracting success and positive outcomes. In fact, we can be overwhelmed by negativity. This can strip you of your ability to problem solve in positive and creative ways. Negative thoughts can attract negative outcomes, mistakes, and ill health. Avoiding negativity (and negative thoughts) can be a path to better health and lead to positive outcomes. “Dwell in the Light” and when you feel overwhelmed, consider turning off the negative newscasts and immerse yourself in a book or audio program, or a video that will inspire you with positive; thoughts, actions, and emotions.

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Athens – The Capital of Greece

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During the independence of Greece in 1830,  Athens  was a small town, with the size of a village. Now it is a great town with authentic look that is still fascinating. What makes it unique is the diversity of architectural styles, good people, sirtaki and the icy ouzo…all these things will spell you.

In  Athens  you cannot get bored, but you should take some time for an afternoon nap. In the summer time, between two and four in the afternoon, the killing Athenian sun shines mercilessly. That’s why the most appropriate time to travel to Greece is in the early autumn or late spring.

 Athens  is both the capital and the largest  city  in Greece. It is situated on Attica peninsula, in a relatively hilly area and is connected to Piraeus port.

Your trip with bus to Greece will not cost much. It is very comfortable and you will be able to see many places there. There are many hotels where you can stay for little money.

When you go to  Athens  you will have the chance to walk for hours and to try the delicious food of some of the small restaurants in the narrow streets. You can sit in one of the thousands cafes and taverns full of lanterns and musicians. Here is the paradise of the Greek salad, covered with olive oil and olives. In Piraeus, the port of  Athens , you can find seaside taverns, where the most delicious thing is the seafood – fresh octopus, squid and fish and ouzo as an aperitif. At about nine or ten o’clock local people go to dinner, drink coffee or cocktails. If you decide to join the nightlife, one o’clock at night on Friday and Saturday is the right time.

It is clear that if you are on holiday in  Athens , you will want to see some attractions of the town. You will find many new beauties there – from beautiful squares, monuments to taverns. It is better for you to get a map and to mark your route and put some red circles around the places you want to see. The historic  center  of  Athens  is the Acropolis (now a museum) with the Parthenon, the Propylaea, the Temple of Nike, Erechteum and others. This is definitely the place that you should visit. At the foot of the hill are located the theatre of Dionysus (5 century B.C.), the Temple of Olympian Zeus, the ancient necropolis, agora. Do not miss the political and cultural center, Academy of Sciences, the National Archaeological Museum, the National Gallery and the Museum of Byzantine art. The chief town square is Syntagma.

There is a great possibility that you will fall in love with  Athens . It is really wonderful town and you will be amazed by all the sights there.

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How MTV Got Started and How it Has Influenced Television Today

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For many young adults, they can never imagine life without computers, music video production and reality television. Many of these things got it’s start in the 1970’s or even later. This article will discuss the history of MTV, or the music television channel that has become a staple of cable television for many households with teens or young adults. Today’s youth are much more tuned into various types of media outlets using their computers or phones to see videos on Facebook, vimby preditor, Twitter and YouTube. It all started in 1977 with a small cable TV network that had a show called Sight On Sound in Columbus Ohio.

This show was a new concept as a music channel that featured concerts as well as music oriented TV programs. It was the first two way cable TV program where viewers could call in and vote for their favorite song or artist that was being shown on the program. This cable network also had other programs like a children’s show but the one that really became popular was the music channel. Viewers had never been able to see a concert or see a band interviewed on TV before unless they went to a concert themselves so it was a great new concept. With this increasing popularity, the network changed their format in 1981 to be called MTV-music television.

The original idea of MTV was to model it after the top 40 radio shows, putting on the best pop rock bands at the time. Instead of having a disc jockey like they did on the radio, they hired several young hip hosts to introduce the videos and called them VJ’s as in video jockeys. Some of these original VJ’s on MTV ended up being celebrities in their own right from the enormous amount of exposure that they got from being on MTV at the start.

Because music videos started out as just someone recording the band playing music, many film directors got involved and started creating a much more elaborate concept for the videos. They took a song and made almost a small movie type of clip that told the story of the song. This is how many of these film directors that went on to be quite famous got their first start, making music videos. With the increasing popularity of this channel and the new wave of music videos playing in the early 1980’s, the network created the MTV Music Video Awards in 1984. This was a way for the music industry to showcase some bands in a more hip and alternative way than the Grammy’s offered.

MTV soon started adding other types of shows on the channel like animated cartoons for the adolescent and young adult crowd, and they were the first ones to have a reality show creating the concept of the Real World where they had several young adults live together and have their lives filmed while adjusting to each other and a new city. MTV pioneered many of the popular shows that young adults continue to watch today.

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Athens Concert Hall

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Usually people who visit Athens are more impressed with the antiquities and the famous monuments like the Acropolis and the Parthenon and don’t get me wrong I am impressed too… how couldn’t I be, but there are more things to Athens than people think so, theatres, cinemas, shopping malls and the Concert Hall of Athens which is not too far from the center of town and boats state-of-the-art technology and acoustics.

It was designed by a consortium of foreign and Greek consultants to correspond to the stringent demands of contemporary audiences and performers and can be considered one of the finest in the world.

Apart from the main hall Filon tis Mousikis – Friends of Music- which seats an audience of 2.000 it contains a smaller hall seating 500 people, a music library, recording studios, a restaurant and a foyer in which exhibitions of various kinds are held. It also houses an ultramodern conference centre.

The Megaro schedules concerts of all kinds from classical music of all periods to jazz and folk preformed by world class soloists, groups orchestras, operas and ballet companies throughout the year, except in summer.

It started operating in 1991 and it is an important cultural center of the whole Europe. Its superb acoustics have been acclaimed both by the public and by renowned performers of the music and art world.

The Athens Concert Hall has welcomed top class artists, music ensembles, composers, conductors and performers in an artistic trajectory that has left its mark in the country’s culture scene.

It is very easy to reach the Concert Hall of Athens since there is a metro station named after it which is only a few meters away. It is really easy to find it if you have a Metro Map. Buses and taxis are also available in the area.

As far as accommodation is concerned, there are many Concert Hall Hotels, meaning hotels close to “Megaro Mousikis” to choose from. Athens Hotels are among the best of Greece.

I went there many times for several performances and I even got the chance to see a classical concert dedicated to Antonin Dvorak, a famous musician. The Concert Hall of Athens really impressed me so I thought that I should really share this with you. Don’t miss an excellent opportunity to visit a place like this one!

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The Evolution of Marketing Channels for Digital Media

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Caleb hangs his back-pack up everyday when he comes home from middle school. He kicks off his shoes, uses the bathroom, maybe fixes himself something to eat. The remote control gets grabbed, but mainstream TV is not what comes on the screen. Through the Sony Google Net Box, Caleb dials up a list of YouTube videos. He is absorbed as he watches one video after another and then another and another. By time his parents tell him to shut it off and get to his homework, not one single network program has been viewed. The sixth grader can’t tell you what’s on Nickelodeon. Cartoon Network has no influence. YouTube’s immense collection of videos about video games and random funny stuff are his poison.

Caleb’s parents are beginning to wonder about the benefits of keeping cable. Besides the diminishing cable TV interest of their son, the cable company recently decided to take away a few more channels and make them exclusive on the premium package. This came only too soon after another hike in their monthly rate. The combination of cable, Netflix and occasional Red Box now has the parents paying more on home entertainment than ever before. If the family can become more dependent on their Sony Box, then all they’ll have to pay for is the internet service (and possibly Netflix.) Ether way, the impact of YouTube and other video hosting platforms will probably serve as the tipping point in their decision.

Recent advantages in technology have added fuel to this video watching revolution. New video hosting platform websites have been popping up all over. HTML 5 and its built-in video player make it easy for anyone with server space to show off videos. Digital media distributors can provide and package the means for anyone to create their own video hosting platform website. Sites that used to just let you showcase photos are now bursting with video.

Because of all of this, marketing through digital channels now takes on a whole new look. Hundreds of thousands of businesses and other organizations now use video to increase results; and they do it by providing their content to video hosting platform sites like YouTube, Daily Motion, Metacafe and Vimeo. In turn, they share the content through the platform to other sites, apps and blogs, giving the good content out there legendary status. Internet celebrities are discovered overnight. Going viral is now a worthy quest.

The challenge for marketers is how to stand-out when sharing content. Successful ways have included the ever-present list making and interactive ranking. Through the convenient application of embed-able mark-up offered at these hosting platforms, website owners all around the WWW are listing and ranking their top video picks. Even the larger media outlets have joined in the game (see Fox News, Billboard, and USA Today.) Some of the sites doing a consistently good job at listing the best online videos are: mashable.com, Wikipedia and Huffington Post (now operating their own platform – aol.com.) For those not entertained by a mere list, there are ranking/rating sites that get viewers involved. In addition to the video platform hosts offering their own ways for visitors to interact, some of the more relevant high brow social media sites like Reddit, StumbleUpon and Digg use the power of collective judgment to filter up the best quality viral video. Other fun video watching sites like Funny or Die and Blip tv let their audiences select winners and losers of popular online videos.

The landscape of entertainment is changing. Soon the myopic conduits of television content will be replaced with the fluid and dynamic content channels that stem from the World Wide Web. With the influx of new devices and brilliantly easy HTML coding, the ability to provide better-than-ever variety and quality will become the standard norm.

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